|
IMPACT OF CSR INITIATIVES OF ITC LIMITED OVER THE SUSTAINABILITY – AN EMPIRICAL ANALYSIS IN THE SELECTED RURAL REGIONS
2
Author(s):
JYOSTNA DEVI GURRALA, DR.NAGARAJU BATTU
Vol - 9, Issue- 1 ,
Page(s) : 333 - 353
(2018 )
DOI : https://doi.org/10.32804/IRJMSH
Get Index Page
Abstract
The subject matter of Corporate Social Responsibility and Sustainability has nurtured during last few decades from plain philanthropic activities to integrating the interest of the business with that of the communities in which it operates, with the notion that business enterprises have some responsibilities.
|