International Research journal of Management Sociology & Humanities
( ISSN 2277 - 9809 (online) ISSN 2348 - 9359 (Print) ) New DOI : 10.32804/IRJMSH
**Need Help in Content editing, Data Analysis.
Adv For Editing Content
A STUDY ON CUSTOMERS ATTITUDE TOWARDS ONLINE BANKING WITH SPECIAL REFERENCE TO KOZHIKODE DISTRICT
1 Author(s): NINIKALA. K
Vol - 5, Issue- 5 , Page(s) : 152 - 162 (2014 ) DOI : https://doi.org/10.32804/IRJMSH
The advent of the Internet and the popularity of personal computers presented both an opportunity and a challenge for the banking industry. Financial institutions have used powerful computer networks to automate millions of daily transactions. Now that its customers are connected to the Internet via personal computers, banks envision similar economic advantages by adapting those same internal electronic processes to home use.Online banking offers benefits to both the bank and customers. For banks, it means huge reduction in the expenses of doing the business and for customers it’s more convenient. But it