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A CULTURE WHERE EVERYONE FEELS WELCOME: A CASE STUDY OF MYNTRA
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Author(s):
NAMRATA ANAND,DR RICHA RAGHUVANSHI, PROF. ANITA SINGH
Vol - 15, Issue- 3 ,
Page(s) : 313 - 320
(2024 )
DOI : https://doi.org/10.32804/IRJMSH
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Abstract
The purpose of this case study is to explore and analyse the diversity and inclusion policies of Myntra, the leading ecommerce store for fashion and lifestyle in India. The principal research question is based on how the diversity and inclusive policies of the company contributes to employees’ growth.
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