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INFLUENCE OF PATANJALI COSMETIC PRODUCTS AMONG YOUTH WITH SPECIAL REFERENCE TO KANNUR CITY.
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Author(s):
JITHESH MON MULLOOL
Vol - 8, Issue- 11 ,
Page(s) : 82 - 88
(2017 )
DOI : https://doi.org/10.32804/IRJMSH
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Abstract
Cosmetic products are any substances that are intended to be placed in contact with the various external parts of the human body or with the tetch and the mucous membranes of the oral cavity with a view exclusively to cleaning them, perfuming them, changing their appearance, correcting body odours protecting them or keeping them in good condition. Patanjali is one of the most preferable cosmetic brands today. In this study a survey has under taken to identify influence of Patanjali Cosmetic products among youth in Kannur city. It was found that most of the youth are satisfied with Patanjali Cosmetic products and further it was concluded that quality and its Ayurvedic ingredients are the influencing factors to the youth.
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