( ISSN 2277 - 9809 (online) ISSN 2348 - 9359 (Print) ) New DOI : 10.32804/IRJMSH

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THE INCREASING IMPACT OF SOCIAL MEDIA AND POLITICAL MOBILIZATION IN INDIA

    1 Author(s):  RICHA SINGH

Vol -  15, Issue- 12 ,         Page(s) : 170 - 175  (2024 ) DOI : https://doi.org/10.32804/IRJMSH

Abstract

The role of wireless digital media and online social networking sites has drawn attention of the people who were not earlier involved in the discussion of politics and issues of national concerns. This study examines whether the online and wireless digital media have aided political mobilization in India more than traditional media in past.

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