( ISSN 2277 - 9809 (online) ISSN 2348 - 9359 (Print) ) New DOI : 10.32804/IRJMSH

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CHALLENGES FACED BY WOMEN WORKER AT WORKPLACE IN CHANGING GLOBAL ENVIRONMENT

    1 Author(s):  JAYASHEELA MALLANAGOUDAR

Vol -  4, Issue- 2 ,         Page(s) : 709 - 716  (2013 ) DOI : https://doi.org/10.32804/IRJMSH

Abstract

The shift from a manufacturing economy to a services economy from production of goods to production of ideas, and from the machine age to the information age has been accompanied by many transformations. Rather than producing goods, the service firms produce 'ideas'. Organizations in the 'services era', such as software, financial services, and biotechnology firms, depend on 'intellectual capital'. People create 'intellectual capital' and are therefore, the most valuable asset of a firm. Even the environment within which firms conduct business today is very different and much more complex and dynamic when compared to the environment fifteen years ago.

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