( ISSN 2277 - 9809 (online) ISSN 2348 - 9359 (Print) ) New DOI : 10.32804/IRJMSH

Impact Factor* - 6.2311


**Need Help in Content editing, Data Analysis.

Research Gateway

Adv For Editing Content

   No of Download : 47    Submit Your Rating     Cite This   Download        Certificate

AN EMPIRICAL STUDY OF CUSTOMER'S SATISFACTION IN ATM SERVICES

    1 Author(s):  D.SRINIVAS

Vol -  4, Issue- 1 ,         Page(s) : 617 - 623  (2013 ) DOI : https://doi.org/10.32804/IRJMSH

Abstract

The trend in banking has evolved from cash economy and transformed to cheque economy which has further been converted to plastic card economy. The study reveals the various dimensions of SERVQUAL (service quality) and its effect on the customer satisfaction. In this regard, primary data was collected from the 120 respondents who are the customers of Andhra Bank and ICICI banks of Vijayawada city through a structured questionnaire. Data was tabulated and analyzed with the help of statistical tools to achieve the objective of the study.

1. Manpreet Kaur (2013), “Customer satisfaction in ATM service: An Empirical study of banks in Chandigarh” International Journal of Research in commerce & Management, Vol. 4, No. 6.
2. Report on trend and progress of Banking in India 2010-11, Data are taken from Quarterly Statistics on Deposits and Credit of Scheduled Commercial Banks March 2011, pp. 96-97.
3. Kumbhar Vijay M (2011), “Customer satisfaction in ATM service: an empirical evidences from public and private sector banks in India”, Management research practice, Vol. 3, issue-2, pp 24-35.
4. Uppal R K and Rosy Chawlai (2009), “E-delivery channels” the ICFAI Journal of Management Reseach, Vol. 8, No. 7, pp. 8-9.
5. Jayant kumar, “Ebanking some economic implications”, The ICFAI university, Vol. 10, Issue 1, pp. 42-43.
6. Manvindar Singh Pahwa (2011), “Analytical study of customer satisfaction at ICICI Bank with special reference to ATMs”, IPEDR, Vol. 12, IACSIT Press, Singapore.

*Contents are provided by Authors of articles. Please contact us if you having any query.






Bank Details