ROLE OF GOVERNMENT IN AGRICULTURAL MARKETING
2
Author(s):
A.G.ANITHA , DR. S.PANNEERSELVAM
Vol - 8, Issue- 11 ,
Page(s) : 182 - 187
(2017 )
DOI : https://doi.org/10.32804/IRJMSH
Abstract
Agriculture is creating commodities needed by human being. Marketing is the business done by people to provide the targeted products to the targeted customers. The functionaries in agricultural marketing include primary market, secondary market and terminal market. The primary market includes the producers, harvest contractors and transport agencies. The secondary market functionaries include financial agencies and processing agencies.
- Ms K .Kiruthiga, Dr .R .Karthi and B . Asha DaisyInternational Journal of Scientific and Research publicationsVolume V Issue IV
- Gaurav JeetDegar (2015).A study of agricultural marketing information system and their models and their implications .Journal of management and Research, 2(4),ISBN : 0974-497 .
- ShashiYadav . Problems and Prospects of Agricultural marketing in India .Management Insight, ISSN-0973-936X(print);24560936(online) ,12(2) , 58 -65 .
- A.Vadivelu and B.R. Kiran. (2013).Problems and Prospects of agricultural marketing: An overview International Journal of Agriculture and Food Science, 3(3),ISSN 2249-8516,108-119 .
- Shakeel-Ul-Rehman, M. Selvaraj and M. Syed Ibrahim (2012). Indian agricultural marketing- A review. Asian Journal of Agriculture and Rural Development, 2(1), 69-75.
- Dr.GayravBisa , Vijay Visa and Suresh GyanVihar (2014) . A Study of Infrastructural Status In Agricultural Marketing . Indian Journal Of Research, ISSN No (22316655) , 4(1) .
- C .Elamathi (2013). Agricultural marketing in India Indian Journal of Research 2 (8), ISBN :2250-1991 , 45-47 .
- S.s, Acharya (2016).Po;icy Analysis –What and How .A case of agricultural price and marketing policies in India , Indian journal of agricultural marketing 30(3) , ISBN -0971-8664 , 26-47 .
|