International Research journal of Management Sociology & Humanities
( ISSN 2277 - 9809 (online) ISSN 2348 - 9359 (Print) ) New DOI : 10.32804/IRJMSH
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GROWTH AND DEVELOPMENT OF REAL ESTATE INDUSTRY IN TAMILNADU WITH PARTICULAR FOCUS ON COIMBATORE CITY
3 Author(s): DR.G.MANORANJITHAM , M.POONKOTHAI ,P.ANITHA
Vol - 10, Issue- 4 , Page(s) : 272 - 275 (2019 ) DOI : https://doi.org/10.32804/IRJMSH
India’s strong economic performance behind the success in real estate sector. The liberal economic policies, aimed at improving private participation, adopted by the Indian Government has helped in capitalizing the strong fundamentals of the Indian economy which include young population, rising urbanization and a growing middle-class population. Today, there is a drastic change in the life style of the people. They prefer to have a comfortable living with modern dressing styles and rich looks, sumptuous food, air-conditioned rooms, luxury cars and homes with all facilities and amenities. Their lifetime ambition of owning a beautiful house with an aesthetical appeal and attain the status of "customers" in the context of home-buying once they complete the transaction of purchase or occupy a residential house or apartment as an owner, such home-buying customers actually influence the demand of a construction project.