Abstract: Green Marketing is the new concept for India from last decade as going on the implementation of environmental rights for the sake of people. Producers are showing as environmental friendly behavior at public platform. In buyer oriented society, demand is the weapon of consumer which can’t be easily neglect by the producer i.e. U.S.A., Japan, Canada etc. but it is very difficult in seller oriented society due to the conventional perception of producer. Sensitiveness of consumers can play a significant role to implement eco-friendly products concept in developing countries like us. Indian consumers have diversity in perception about product uses in routine life. So, that’s why, how much Indian consumers are aware about green products and degree of implementation of their perception in routine life is remain fact finding process in India?